Ok, the past months were not too active, but that’s because the subject of this blog (my EMBA thesis) needed to be finalized, and defended. Spoiler alert: it is now final and defended! So, at least you now know that what you are reading has been vetted, and found to be good. you can now continue reading with a mind at ease 🙂
So services require co-creation from the side of customers. Isn’t that a little vague?What does that really mean? Yes, it is vague, so glad you asked! “Customer co-creation”, until recently, lacked...
There is a running joke, that if you ask 10 service designers about what it is they do, they will give you 11 definitions. Service design builds on practices of mass manufacturing, communications, industrial design...
In short, it is a system that gives Swiss citizens a first and final say. Direct democracy opposes electoral democracy in that decision making is practiced directly by the people, instead of by representatives of people...
Peter Horvath
